That is unflattering. But at least I'm comfy.
@niladrihaldar "we might see a preview of the OSX Mavericks, possible final release date as well..." -- Pretty likely, I'd say. Maybe Tom Cruise will come out and make the announcement. We did already see Al Gore. Maybe he isn't the only celebrity.
I'll be providing commentary alongside Tim Stevens. Stay tuned. Hang tight. Music is upbeat. Power outlets in seats. Nice padding.
@JediChris9476 "my prediction or hope is that they will elaborate on hearing aids that r iPhone Ready.I'm ready foriOS 7 and new hardware news!" -- Now that's an interesting thought. More/better adaptive tech would certainly be a warmly received thing.
They're filling in the last seats here.
Bildet av Apples scene ser plutselig veldig lite og stusselig ut i forhold til gigaskjermen som Samsung har kjørt de siste gangene
We should be starting shortly...
Just had to stand up so someone could go through. Final boarding...
No Ethernet in our seats here, but we do have power, so we're in pretty good shape.
Live stream: looks like no. Hope there's 128GB.
@avidfan451 "i'd like to see more about those iOS 7 geofencing capabilities with low power bluetooth..." -- More powerful geofencing that's easy to use could be a huge coup. I'd love to see some now iOS7 features myself.
Lights are going down, here we go!
Tim Cook is on the stage!
We're sitting five rows up from Tim Cook.
"Good morning! It's great to see everyone. Thank you very much for joining us."
"A special welcome goes out to those joining us from Beijing, Berlin and Tokyo this morning."
Vi er i gang! Yppersteprest Tim Cook er på scenen
Call out to Beijing and Tokyo.
"I've got some updates on some exciting things happening around the company this month in September."
Tim's talking about the iTunes Festival. "Celebrating our passion for music." He says this is the best year yet.
30 nights of live performances in London, including Elton John, Jack Johnson, Justin Timberlake, and Robin Thicke.
Lady Gaga apparently performed her full album, for those who are in to that sort of thing.
"Despite it being the hottest ticket in London, we don't charge anything to get in."
So, the iTunes festival leads off discussions. Showing London venue for iTunes concerts. Reminds me of all the free preview album streams this past year.
That got an audible "wow" from the audience. 20 million people tried to get tickets!
"It's like an opening weekend for a product!" says Tim.
Since not everyone can get in, it'll be live-streamed to 100+ countries. "Many" will be on-demand.
Talking up how the live-streaming is going out to 100 countries. And the on-demand element via app.
There's an iOS app, too, for iPhone and iPad. Apple TV, too.
"The enthusiasm and excitement around the festival is just incredible."
Here comes the first video. Concerts, versus last year's Apple store openings splash reel.
Oh I do love a good Apple promo video.